Mimi's Promotes Healthier Choices with Engaging New Kids Menu
DALLAS (Feb. 27, 2018) – Mimi’s has launched a creative new kids menu that features healthy choices and an entertaining experience to make ordering fun for even the youngest of diners.
The flipbook-style menu is a charming storybook starring Elle and Pierre, a cat-and-dog best-friend duo traveling through France together. The pair help kids select a main dish, side and drink, with each turn of the menu’s three-part pages creating a new scene in the French countryside or city, with Elle and Pierre enjoying picnics, riding trains, dancing – even parachuting.
“We wanted to create a new way for kids to engage with the dining experience and empower them to make their own choices,” said Mimi’s Sr. Director of Marketing, Tiffany McClain. “Our new kids menu is a fun and interactive way to help children review the menu. They can find the items they like and give their order to the server independently, and even non-verbally.”
The menu features new items such as French Toast Dippers, freshly-baked Kid’s Waffle, Kid’s Cheeseburger or Cheese Quesadilla, as well as longtime favorites Puppy Dog Griddlecakes, Sliced Chicken Breast, Crispy Chicken Tenders, and Kid’s Fettuccini with Pomodoro Sauce.
Along with their main dish, kids can also select new beverages with their meal like Honest Kids Appley Ever After and Super Fruit Punch. Lastly, they can add healthier items to their meal such as GoGo Squeez Applesauce and Yoplait Gogurt Strawberry Yogurt, for $0.99 each.
“Go-Go Squeeze is thrilled to partner with a fun and exciting brand such as Mimi’s. Our mission at Go-Go Squeeze is to make it easier for families to be healthier and happier. We hope kids will be excited about this addition to the Mimi’s kids menu,” said Go-Go Squeeze Chief Marketing Officer, Helene Caillate
The entire kids menu is available all day, for kids 12 years and younger. Mimi’s also offers all day breakfast, every day. For a full menu, locations and hours of operation go to www.mimiscafe.com/kids.
Founded in 1978 by Arthur Simms, who was stationed in France during World War II, Mimi’s is a neighborhood cafe offering fresh, hand-prepared American-French comfort food and bistro classics for breakfast all day, lunch, dinner and special celebrations. Now owned by Dallas-based Le Duff America, Inc., the North American subsidiary of global bakery-cafe leader Groupe Le Duff, headquartered in Rennes, France, Mimi’s has 84 locations in 16 U.S. states. Mimi’s sources the freshest ingredients, inspiring their scratch-made French bistro classics and American comfort food. A full menu and more information is available at www.mimiscafe.com.